
The vibrant and rapidly changing mobile ecosystem presents different challenges to different players. Users want relevant and personalized content based on their preferences. Developers need to deliver content quickly across multiple platforms and operating systems. And operators are struggling to establish a strong foothold. Additionally, HTML 5 opens up an entirely new way of delivering content to networked devices, which offers mobile operators a clear opportunity to bring value to the rest of the ecosystem.
Openwave’s Ecosystem Monetization solution, offers a revolutionary approach to help operators establish a central role in a wider web value chain and to leverage the value of their networks. The Openwave Amplicity solution provides mobile operators with the platform and tools to tap into potential new revenue by uniting application developers with larger target audiences who are willing to pay for smarter distribution channels.