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Openwave® Outreach Express
Openwave Outreach Express is designed for mobile operators and mobile virtual network operators (MVNOs). This robust high performance solution allows operators to provide their subscribers with compelling sports, news, entertainment, weather and other real-time information. Outreach Express addresses the special needs of application-to-person (A2P) and P2A messaging, while delivering an intuitive user experience.
By leveraging its existing MAG solution and its relationships with content partners, Openwave offers operators a complete solution that addresses the full value chain, including content management, server and optional optimized client components.
Openwave Outreach Express can be deployed many ways to help accelerate time to market. Options range from a fully integrated deployment at the customer site to a managed service-hosted solution.
This solution includes Openwave's best-of-breed legacy support, transcoding and content adaptation capabilities, as well as future optional client software to let users subscribe to and manage their favorite channels from their handset.
Openwave Outreach Express is a high-performance solution providing operators with a scalable and reliable platform that delivers high volumes of messages to millions of users in a short period of time. The solution is optimized to handle the unique traffic patterns of push campaigns and A2P services.
Outreach Express will allow operators to perfect their user experience for push campaigns and content, enabling them to attract and retain subscribers. —Scott Ellison, IDC
Frost & Sullivan confers the 2006 Product Line Strategy Award on Openwave for having demonstrated its ability to advance products with more innovative capabilities than its competitors and for being the most aggressive vendor for feature-rich real-time messaging solutions.